BOB.
No, no. Not him:
(GAH! Still scary, after all these years!)
No. I'm talking about, of course, School Library Journal's Battle of the (Kid's) Books. Which was modeled (I assume) on The Morning News' Tournament of Books*. And which I'm sure you've heard about, but I missed the release of the brackets, and I figured I couldn't be the only one, so at the risk of being as repetitive as Zoey Redbird I'm mentioning it again.
RAH!
(Reminder via HBS Steve -- thank you!)
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*Which, holy cow, was super entertaining this year.